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Viral Video



The-parlotones

SA Band teams up with CAR Magazine

Posted by:
Desrie Govender
15 October 2009.

CAR Magazine has collaborated with local SA band, The Parlotones, in their latest music video Push Me to the Floor.


The viral video features race scenes and an element of mystery in the form of a mystery driver. Viewers can then win The Parlotones new album by purchasing CAR magazines November issue, using Mxit and the video.


It’s interesting to see such a partnership between the brands, one can only imagine the possibilities it fires up for the marketing and music industries.


Find out the mystery driver at the end of the video by viewing it here.