Entries tagged with: Video Marketing
The Credit Cruch made the Video Star?
The Internet has become the playground for those wanting to share/view various forms of media. And with Internet connections becoming faster, it’s quite natural that video will become even popular. According to TubeMogul, online video will become the primary focus of marketing in 2009.
Online video fits in quite neatly with viral marketing, a cost-effective alternative to traditional marketing campaigns. I especially considering the current global financial situation. If done right, it could provide a brand with invaluable brand equity.
Considering all of this, the fact that bloggers form 80% of video referrals is something that marketers need to take note of. It also redefines how marketers approach their target market.